wire / 2026-08-20-f915
AI-generated personas posing as health gurus sell unproven remedies on Brazilian social media
Rendered shamans on your feed selling PDFs. Ancient wisdom at current inference costs.
The facts
AI-generated personas posing as health gurus and shamans have been used on social media in Brazil to sell unproven remedies and digital books, misleading consumers with false health claims. The Brazilian health agency Anvisa warns these AI-driven scams can delay proper medical care and cause real health risks.